- A Complete Digital Marketing Consultant having 11+ years with an expertise of Advanced Digital Marketing strategies,Retail Marketing and Business Development.
- Having a strong hands on experience on Paid marketing with platforms like Google Ad Words, Facebook, LinkedIn, Twitter.
- Managed a top class key accounts with budget in crores and helped to improve their Return on Investment.
- Founder & Chief Trainer at Web Learn Academy an Advanced Digital Marketing Training Institute and agency handled over 2000+ Student admissions and 1400+ Placements and 120+ clients
- Visiting Faculty on Advanced Digital Marketing Strategies in many business schools and MBA colleges
- Handling many AdWords accounts of clients from Web Learn Academy with the overall spends over 100,000 USD per year
Our Digital Marketing Trainer's Profile.
Hands-on Experience on Digital Marketing in Mutliple Companies....
- Analyzed the detailed Key Account KPI’s which includes CPC, CTR, Conversions and Conversion rate to reach the right target CPA goals, which leads to better ROI.
- Analyzed the Impression Share reports, Auction Insights reports of AdWords accounts and assisted to improve the campaign performance.
- Have used the AdWords editor to create multiple campaigns to target specific placements and also to run the successful remarketing campaigns.
- Creating, implementing, tracking, analyzing and optimizing paid search campaigns using RSLA, DSA’s, Similar Audiences and Customer Match features
- Look after the Google Analytics reports and find out the actionable insights about each and every channels of marketing
- One point of contact for AdWords Remarketing and its related issues.
- Immense work on Google Analytics Conversion Attribution Models, by using Multiple Funnel reports to find the exact conversion paths of the marketing channels which is most valuable most effective.
- We used to track and find the effectiveness of advanced Remarketing campaigns and shopping campaigns by monitoring the Conversion values and Cost per Conversion rates.
- Tested and finalized the Different ad copies, landing pages and different bidding strategies and other multi-variant features in AdWords accounts and experiments in Analytics.
- Provide monthly advanced reports which show the Key account KPI’s and the revenues generated through the paid advertising programs
- Preparing the Knowledge transfer documents for the new candidates to help them understand the real-time accounts and its related issues.